-BANQUET 20A·廿宴-
品牌名稱取自品牌方場所,深圳灣一號20A,中文名稱選用20的繁體字“廿”
廿宴是為高端圈層人士提供符合自身定位的宴會設計方案及私宴場所,期望打造一個資源互換搭建平臺
所以在制作圖標時,選用了邀請函作為圖形化意向
摒棄了常規的信封圖案,采用了更為現代的邀請函形式
增強品牌的現代觀感,同時為品牌塑造標語為“an invitation from new lifestyle”,與圖標呼應
同時可以通過改變邀請函的長短,來增強品牌的延展性
在顏色選取上,品牌方希望打造一個復古高級的品牌觀感
所以選擇了綠和橙作為品牌主色,增強復古氣息
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The brand name is from the brand venue, Shenzhen Bay No. 20A, and the Chinese name is "20", the traditional Chinese character "20A".
20A Banquet is designed to provide banquet design programs and private banquet places for high-end professionals in line with their own positioning, hoping to create a platform for resource exchange
Therefore, the invitation letter was selected as the graphic intention when making the icon
The traditional envelope design has been abandoned in favor of a more modern invitation form
Enhance the modern look and feel of the brand, and create a slogan for the brand as "an Invitation from New Lifestyle", echoing the icon
In terms of color selection, the brand side hopes to create a retro and senior brand feeling
So I chose green and orange as the main colors of the brand to enhance the retro atmosphere
*提案中部分圖片源自網絡,僅做效果展示,未商用,侵刪























































